How to write a case study that works - top tips from an industry expert
Posted on 14th April 2021 at 16:45
The most fulsome praise I ever heard about one of my former colleagues was always prefaced, sadly, by the words “though I say it myself”.
If the praise had come from someone else - anyone else - it would have been a thousand times more valuable than his own assessment of his strong-points.
And so it is in business, too.
